Rocket X 3 John Elliott - Unisex

Hoka was founded in 2009 in Annecy, in the French Alps, by two former Salomon product men — Nicolas Mermoud and Jean-Luc Diard — who wanted a trail shoe with enough foam and enough rocker to run downhill faster than you should. Deckers acquired the brand in 2012; by 2024 Hoka was a $1.8B line run out of Goleta, California. The Meta-Rocker geometry and oversized foam midsole remain the through-line across every model.

Rocket X is the stable side of the Hoka super-shoe pairing — PEBA-based midsole with a full-length carbon plate (winglets on the 3 for torsional stiffness), lower stack than Cielo X1, a more forgiving platform for a wider runner population. Rocket X 2 runs 36/31 mm at 5 mm drop, Rocket X 3 runs 40/33 mm at 7 mm. Half-marathon to marathon race day when stability matters more than the Cielo's rocker. Rocket X 3 John Elliott — camouflage warp-knit upper inspired by Northern California coastal fog. Stock Rocket X 3 performance spec underneath.