On was founded in 2010 in Zurich by Olivier Bernhard — a former Ironman and duathlon world champion — together with David Allemann and Caspar Coppetti. Bernhard had prototyped the first CloudTec sole by gluing cut sections of garden hose to the bottom of a running shoe; the hollow rubber pods compressed on landing and locked firm for push-off, and the idea scaled. The brand still runs its R&D out of Zurich and has been listed on the NYSE since September 2021.
The Mid Sock is On's standard running sock — 94% recycled polyamide with 6% elastane, 42 g, anatomically shaped left/right, temperature-regulating knit, mid-cut. Everyday training coverage. Mid Sock — 94% recycled polyamide / 6% elastane, 42 g, temperature-regulating knit, anatomical L/R shaping.
In the On kit, Performance Mid sits as the all-day training sock — light enough for hard sessions, cushioned enough for long easy miles, with the anatomical L/R shaping that On has carried through its sock line since the first running collection.
Accessories
CA$ 24.99
On was founded in 2010 in Zurich by Olivier Bernhard — a former Ironman and duathlon world champion — together with David Allemann and Caspar Coppetti. Bernhard had prototyped the first CloudTec sole by gluing cut sections of garden hose to the bottom of a running shoe; the hollow rubber pods compressed on landing and locked firm for push-off, and the idea scaled. The brand still runs its R&D out of Zurich and has been listed on the NYSE since September 2021.
The Mid Sock is On's standard running sock — 94% recycled polyamide with 6% elastane, 42 g, anatomically shaped left/right, temperature-regulating knit, mid-cut. Everyday training coverage. Mid Sock — 94% recycled polyamide / 6% elastane, 42 g, temperature-regulating knit, anatomical L/R shaping.
In the On kit, Performance Mid sits as the all-day training sock — light enough for hard sessions, cushioned enough for long easy miles, with the anatomical L/R shaping that On has carried through its sock line since the first running collection.




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